Ever since they were kids, the Rhodes Bros envisioned working together.
It started on the basketball court. One brother, a point guard with crazy handle. The other, a shooting guard with unlimited range. From a young age they had innate chemistry on the court and synergy in their skillsets, foreshadowing a business partnership that would later develop.
Together, they would dominate youth basketball leagues – leading some of the top teams in the country – before heading off to college.
Mike grew up to be a visionary filmmaker.
Early on, he cut his teeth producing music videos for independent artists. Acting as writer, producer, director, and editor, Mike learned how to stretch a budget without compromising his vision. It wasn’t long before artists from around the world took notice, as Mike became known for his authentic, raw style.
Now fresh off projects with Wells Fargo, Chanel, Ogilvy, Unicef, Adidas, and other top brands, Mike is one of the most exciting talents in the commercial video industry. His artistic, unfiltered visual style and ability to capture intimate, emotional moments of his subjects & environments set him apart from his contemporaries.
James grew up to be a marketing genius.
When he was 14, he built a fitness blog to 50k monthly visitors and it was love at first sight. Since then, he has consulted for hundreds of businesses and managed the growth of dozens of brands through creative marketing campaigns.
From consulting with a top social network to improve its algorithm, to sparking mass adoption for a cryptocurrency, to launching a luxury fashion brand, to turning a book into a social media movement — his experience is unparalleled.
After the brothers graduated from college, they made it official and founded BrandGenes in the summer of 2015.
Their vision? A content-first marketing agency built for the future of business. One part Hollywood production house, one part Madison Ave ad agency.
Today, BrandGenes has become a leader in the content marketing space. We create and market content for social media, search engines, websites, television, film, magazines, and more.
Learn more about our services here.
Our production studio is in the heart of Connecticut – a short drive from NYC, Boston, and Providence – and is fully loaded with a Greenscreen, 4-8k cameras, HD lighting & audio recording, Drones, GoPros, and more.
We travel across the United States and abroad for in-person live action shoots, while keeping teams lean so we can offer rates at a fraction of the cost of other agencies.
Get a quote for a project or schedule a strategy session with our Creative Director to explore a collaboration.
