Explainer Videos: DeMelis Atelier

A custom styling & tailoring service needed a way to tell their brand story and bring their offerings to life on their website and social media. We created a series of videos to optimize DeMelis Atelier’s sales funnel by addressing questions, concerns, and expectations at each stage of a customer’s journey.

We produced an “Introduction” video that acts as an overview of their services on the homepage to establish a strong first impression with visitors, an “Our Story” video that highlights the community of seamstresses they’re building to showcase core values, and a series of short highlight reels they can use to promote their offerings and grow their audience on social media.